The Capable Consumer: Finding Your Purchasing Superpower

Dates: April 4 - May 9, 2024
Meets: Th from 2:00 PM to 3:30 PM
Location: Osher Online
Cost:  $75.00

Sorry, this course has been cancelled. Please contact our office to see if it will be rescheduled, or if alternative classes are available.

Date Day Time

Please note: This course program requires membership in a 2023-2024 OLLI at MSU Membership

Description

This program will not be recorded.

Navigating the online marketplace can indeed be challenging. Unfortunately, e-commerce shifts the advantage away from the consumer towards very sophisticated marketers. Whether dealing with a small business on Main Street or a giant firm on Madison Avenue, it isn't easy to know who to trust or how to discern a real bargain from a real rip-off. So, how do you sort fact from fiction and take control of your purchasing power? Most importantly, how do you protect yourself from being duped out of money or hackers stealing your identity or account information? This course will cover critical aspects of being both a transactional and a relational shopper. We will discuss factors that can affect information perceptions and good buying decisions. We'll offer a variety of resources to enhance your ability to make safe, sharp, and savvy purchasing decisions with sellers you can trust. You will hear from expert speakers, learn about valuable resources, and engage in helpful discussion. Being a Capable Consumer will change how you respond to social media messages and approach online shopping experiences for products and services, big and small. You'll gain confidence and clarity through six enlightening discussions.

About the Osher Online Program

Experience shared online presentations with OLLI members from coast to coast! As part of the Osher Online program, OLLI at MSU members will enjoy national speakers and interact with fellow OLLI members nationwide.

Scholarships

Apply for a needs-based scholarship to take this offering.

Meet the Instructor

Fee:  $75.00

Osher Online

This is a real-time (live) online class that meets at the specified day(s)/time(s) listed.

Susan Adams Loyd

Susan Adams Loyd is chief executive officer for the Better Business Bureau serving Minnesota and North Dakota. She is an expert in ethical business practices, customer service strategies, and consumer protection. She is passionate about educating buyers to be astute in purchasing decisions, particularly in protecting themselves from fraud and deception. She frequently contributes to the media and panel discussions on factors that make some consumers more at-risk. In her series "The Capable Consumer," she teaches empowering techniques and practical tips to safeguard one's identity and financial assets and to bolster acumen in knowing who to trust, especially in this online world.
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